LIVE Training Program

Peak Performance for Healthcare Providers

March 16-18, 2023

The Fairmont Princess Resort

Scottsdale, Arizona

Earn 14.0 PACE-Approved CE Credits

Register Now.

About Us

Peak Performance for Healthcare Providers is presented by Burleson Seminars in conjunction with Primacy Experience Services. Learn more about the instructors and celebrity keynote speakers below.  

Chris Bailey

NYT Best-Selling Author

Chris Bailey explores the science of living a deeper, more intentional life. To date, Chris has written hundreds of articles on the subject, and has garnered coverage in media as diverse as The New York Times, The Wall Street Journal, GQ, The Huffington Post, New York Magazine, Harvard Business Review, TED, Fast Company, and Lifehacker.

The author of The Productivity Project and Hyperfocus, Chris produces and hosts the Time and Attention podcast. His books have been published in 26 languages and he lives in Ottawa, Canada.

Chris will be our keynote speaker on Saturday morning, where he will discuss his latest book, How to Calm Your Mind: Finding Presence and Productivity in Anxious Times. From battling work-life balance issues to developing a more expansive reservoir of energy, Chris and his latest book are full of tangible takeaways to overcome anxiety and live a fuller, more balanced life.

Chef Allen Campbell

Celebrity Chef and Author

Allen Campbell is widely known as a leader in the sports nutrition world. Through his culinary acumen, various publications, speaking engagements, consulting, and highly publicized work with athletes, actors and entertainers, he has revolutionized traditional culinary artistry by maximizing health benefits and sustainable practices.

His efforts locally and nationally, are part of much larger social efforts to bridge the gap between healthcare and the food industry. While sustainable, healthy foods are gaining more and more traction among consumers, the challenge is to keep this momentum going so that more Americans will benefit.

Allen is the owner of AC Inc, an organic food and lifestyle brand with a focus on personalized nutrition. AC Kitchen and AC Foodservice are on a mission to continue the creation of delicious, healthful foods that do not sacrifice the integrity, flavor, or traditions of our cultures, and cuisines.

Allen’s work can be found in The Game of Eating Smart, as well as the TB12 Method and the TB12 Nutrition Manual. His home base is Boston.

Craig Weiss

Flagstaff Ventures

Craig Weiss is a Venture-Capitalist, serial entrepreneur, and published author. Craig is the Managing Member of Flagstaff Ventures, a Venture Capital firm focused on early-stage consumer products and services. He is also the Co-Founder & CEO of venture-backed Retainer Club & Mouthguard Club. Craig has founded or co-founded half a dozen companies. During his three and half years as President & CEO of NJOY, Inc. he led the company to a $1B valuation.

Before becoming an entrepreneur, Craig Weiss was a patent attorney, where he focused on the drafting and prosecution of patent applications for medical device, e-commerce and business method inventions. An inventor, Craig Weiss has 15 patents to his own name, including five for medical devices.

A published author, Craig co-authored I Am My Brother's Keeper, which features a foreword from Prime Minister of Israel Benjamin Netanyahu. The book is also the subject of the Nancy Spielberg produced documentary, "Above & Beyond,” in which Craig appears as one of the historians. Craig's newest book, "Fighting Back" was published on May 17, 2022.

Craig is a frequent speaker at A.S.U's W.P. Carey School of Business and has also spoken numerous times Harvard Business School.

A lifelong resident of Arizona, Craig lives in Paradise Valley with his wife, two children and six dogs.

Dr. Logan Frederickson

Family Medicine Specialist

Dr. Frederickson will share his experience as a physician, helping patients understand the mental, physical and spiritual aspects to peak performance. Dr. Logan approaches his job as a primary care physician with the "radical" expectation that his patients leave the office with fewer questions than they arrived with. And with more tools to manage their health than they had when they stepped into his office. He does this in a way that leaves patients looking forward to the next visit.

Travis Frederickson

Professional Coach & Trainer

Travis is a best-selling author, veteran coach and speaker, Travis has spoken to thousands, including international audiences. Travis is recognized as a leading authority in the dental patient experience by many in the industry including Dustin Burleson, Howard Farran and Gary Takacs.

Travis is currently a lead advisor on product development for orthodontic apps that manage the patient journey from marketing through referral.

Dr. Dustin Burleson

President, Burleson Seminars

Speaker, teacher, author, venture partner and business strategist. His monthly marketing, management and leadership programs reach over 4,300 orthodontists in 35 countries.

Dr. Burleson is Board Certified by the American Board of Orthodontics and earned his MBA in Healthcare Management. His orthodontic marketing campaigns have generated over $500 million in revenue for his members at Burleson Seminars. He is the author of seven best-selling books and teaches at the UMKC School of Dentistry and Children's Mercy Hospital.

The Holistic Approach to Peak Performance

Discover how we cope with stress can determine the current and future state of our health and well-being: mentally, physically, spiritually, financially and relationally.

And discover best practices and consistent strategies to achieve Peak Performance in all areas of your life quickly.

Thursday, March 16

6:00 – 8:00 PM

Join us for the event kickoff on Thursday evening to help set expectations and review the agenda for a very productive day on Friday.

Friday, March 17

8:30 AM – 9:00 PM

Break for Dinner at 4:45 PM

Return for Evening Session at 7:00 PM

Train with and learn from physicians and coaching experts to diagnose where change is needed in your life and best practices to help you achieve your goals.

Follow-up support and mentoring in an open, trusting environment where we will celebrate wins, address challenges and opportunities in both your professional and personal lives.

A proven path to learn who you are and what you want to do with the rest of your life, so that everyone around you thrives and your deep gladness meets the world's deep need.

Discover from Dr. Logan Frederickson what is required at the cellular level in order to achieve and sustain peak performance.

Celebrity Chef Allen Campbell

The Game of Eating Smart

Join Celebrity Chef Allen Campbell How to achieve a Lifetime of Sustained Peak Performance. Allen Campbell contributed to all recipes found in the New York Time’s Best Seller, The TB12 Method.

Through his groundbreaking work and cooking demonstration, you'll discover how to consume more nourishing food and decrease the desire to make unhealthy choices.

Dr. Dustin Burleson and Craig Weiss

Flagstaff Ventures

Learn from Craig Weiss and Dustin Burleson how your personal values, life's work and journey can transform at different stages of personal development and wealth accumulation.

Craig will share stories from raising hundreds of millions of dollars in venture capital and taking a consumer products company to a $1 billion valuation.

Dustin will share his personal transformation and spiritual journey from a high-stress, high-debt, burned out six-doctor practice owner to a debt-free solo practitioner and successful partnership with private equity and how his physical, mental and financial health achieved peak performance only after addressing the spiritual and relationship components missing in his life. This is the first time Dustin will share this story publicly in a "you don't want to miss" presentation with practical lessons to help attendees avoid common pitfalls and truly help everyone around them thrive.

Saturday, March 18

8:30 AM – 1:00 PM

Chris Bailey

Keynote Speaker and Best-Selling Author

Chris will discuss his latest book, How to Calm Your Mind: Finding Presence and Productivity in Anxious Times. From battling work-life balance issues to developing a more expansive reservoir of energy, Chris and his latest book are full of tangible takeaways to overcome anxiety and live a fuller, more balanced life.

Chris is one of the world's leading productivity experts and he will teach attendees some very counterintuitive and straight-forward methods and strategies to live a life of abundance, gratitude and peak performance.

Attendees will receive an autographed copy of Chris' latest book and also have an opportunity to have your photo taken with the author.

Join Us in Beautiful Scottsdale.

The Fairmont Scottsdale Princess Resort

Abloom with the vibrant spirit of the west, our AAA Five Diamond wonderland re-energizes and reinvigorates desert escapism through imaginative amenities and experiences you won’t soon forget.

Leave the day-to-day behind and journey to a world of endless adventure. The Princess is a haven of on-site activities and fresh experiences for guests of all ages, with five award-winning restaurants and bars, multiple sparkling pools and cabanas, Well & Being Spa, a world-class golf course, shopping, fire pits, the family-friendly Trailblazers Kids Club, and so much more.

Scottsdale is also the home to a Mayo Clinic campus, where we highly encourage our members to explore the Executive Health program.


Burleson Seminars has the BEST information I've implemented into our office in 20 years of practice.

Dr. Lisa Grant

Orthodontic Specialist

Dr. Burleson breaks things down and makes it simplified. It’s not just business speak, it’s more applicable to a healthcare practice. They are very responsive and come up with new ideas all the time.

Dr. Michael Burgdorf

Board Certified Plastic Surgeon

For anybody who is looking for a good coach, great advice and trying to find information and resources to go to, to help accomplish things in your practice and personal life, I think Burleson Seminars gives you a great direction.

Dr. David Allen

Orthodontic Specialist

If you choose to implement what Dr. Burleson teaches and have the mindset to implement the changes, it works. It’s as simple as that.

Dr. Meena Balakrishnan

Orthodontic Specialist

Have Questions? We Have Answers.

Who should attend this training?

This training is designed for dentists, physicians, dental and medical healthcare workers, spouses, office managers and team leaders.

Whether you're 2 months or 20 years into a healthcare career, Peak Performance offers tremendous value for everyone at every stage of the professional journey. 

What training do I need?

Attendees should have a curious mind and want to learn more about peak performance mentally, physically, spiritually, financially and in their relationships.

If you want to learn how to listen to your life, achieve peak performance and experience the fullness of a life well-lived, this is the only pre-requisite you'll need in order to attend this event.

When should I arrive for the training?

While this is a three-day training, you can arrive after work on Thursday evening for a two-hour kickoff discussion and training from 6:00 – 8:00 PM.

The event is designed optimally to facilitate the busy schedules of our attendees and members. You'll be able to travel home on Saturday afternoon, missing minimal time from your practice and family.

What's the time commitment?

In addition to the three-day training program, you'll want to set aside 20-30 minutes each week for the first 90 days after the training in order to follow up on the skills and tools you'll learn and acquire.

The group will be offered a 90-day follow-up virtual training with the guest experts, which you can attend via Zoom or consume on-demand at your convenience. 

Ready for Peak Performance?

Join us, March 16-18, 2023 at the beautiful Fairmont Scottsdale Princess Resort in Arizona